Designer / thinker / do-er/ coffee-obsessor / maker / creator / risk-taker / change-maker
the overview
A junior creative designer and branding enthusiast with an adventurous approach to design. With 2 years of agency experience, my strengths lie in visual identities, campaigns and content creation for local, national, and international clients.
I’m a creative problem solver with a strategy-led thought process, forming bold ideas and concepts to execute forward-thinking and energetic design solutions. With a passion for creating visually stunning and compelling design that tells stories, I constantly push the boundaries of what’s possible to captivate audiences.
I tackle every project with a fresh perspective and a willingness to take risks and experiment with new styles and techniques. My work embodies energy and life to captivate, intrigue, and inspire audiences.
My design approach is adventurous yet holistic. I take the time to understand the background, strategy and goals to ensure
that the design outcome is not only visually pleasing, but strategic, effective, and serves purpose.
I understand the importance of crafting stories that speak to a range of audiences to establishe emotional, thought-provoking connections. I can develop and execute creative campaigns that bring brands to life, using a mix of traditional and digital media to reach audiences across multiple touchpoints.
To summarise…I help brands and businesses create lasting and impactful impressions that are sure to stand out in a crowded marketplace using a bold, original yet appropriate approach.
where it all began
Following my graduation from Buckinghamshire New University in 2021, I jumped into industry a short 6-weeks later. Completely thrown in at the deep end working for a UX/UI agency, and immediately pushed out of my comfort zone, I spent a year crafting websites and apps for a range of international clients in large-scale events, motorsport, and water technology industries. My confidence grew in all areas as I began to lead design projects, liase with clients, and begin learning CSS on the side! (there was never a dull day)
As of August 2022, I moved to a full-scale independent creative agency where I’m pursuing my love for all things branding and campaigns. Working within a large team of designers from multiple industry-field backgrounds, I’m refining my design approach and process to get brands seen and heard.